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Buyer's guides

Know before you buy

Straight answers to the questions families actually ask us at the counter — about pricing, purity, and planning a jewellery purchase.

Pricing

Gold making charges, explained

Why two necklaces of the same weight cost different amounts — making charges, wastage, value addition and GST, with worked examples.

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Purity

What 916 and BIS hallmarking mean

How to read a hallmark, what the six-digit HUID tells you, and how to verify your gold's purity yourself in under a minute.

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Planning

How gold saving schemes work

Gram accumulation vs bonus plans, what to check before joining, and the questions worth asking any jeweller about their scheme.

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Buying

How to buy a gold coin

Choosing a size, 24K vs 22K, how the price is built, where to buy, storage, buyback — and why banks won't take a coin back.

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Weddings

Bridal gold jewellery, planned properly

What a full Tamil bridal set contains, how much gold you actually need, when to start buying, and a checklist to take to the counter.

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Festivals

Buying gold through the festive year

Dhanteras, Akshaya Tritiya, Pongal and Aadi — what each occasion calls for, and the plain truth about whether festive gold is cheaper.

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Care

Checking purity & caring for gold

What home purity tests can honestly tell you, the two methods that actually work, and how to clean gold without damaging it.

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Today's rates

22K gold is per gram and silver is per gram in Vellore today (). We publish both every morning.

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